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March 06, 2005

My business iExists!

The current age of the Internet seems to love webpages that are constantly updated -- they provide the newest information, and new information is being changed and added frequently. But what if a business or organization does not want to take the time or effort to maintain a website? What if the organization is too small or too removed from the IT world? Do they forego having an online representation of themselves altogether?

Frequently i turn toward the Web to find things i could easily find in The Yellow Pages. I don't even go to the Yellow Pages.com - i go to Google and type in my query. While this is fine for finding the thousands of businesses online, it doesn't work for the thousands more who feel that only submitting their name in the yellow pages is enough. So, what if a business simply wanted to make their presence known to the Internet masses, without committing their time and effort to building an entire website?

I think it would be amazing if all businesses and organizations had at least some web presence, even one webpage. Especially with the new focus on local searching, including all the rest of the organizations, such as pizza shops, barbers, and local nonprofits, would greatly increase the breadth of search results.

I wonder what it would take to convince businesses to do this? I wonder if there would be any significant return to their bottom line?

Posted by MaTT at 05:53 PM | Comments (8)